Search Results: marketing

school marketing audiences

School marketing success: consider all four of these key audiences

Do you just think of school marketing as another expense line in your budget? If so, it is time to start thinking of it for what it really is – a valuable investment. Whether your school is public or private,…
business simple marketing improvements

Simple marketing improvements your business can make today

Business owners—have you compiled your wish list of marketing improvements for 2018? Before you embark on your big and bold strategic initiatives for the year, take a moment to ensure these basic tasks are complete. You can make several simple…
Influencer Marketing

Make room for influencers in your marketing plans

Did you know that 49 percent of consumers seek guidance on their purchases from social media influencers? Have you heard that brands are spending over $1 billion each year with influencers via Instagram? Celebrity endorsements are moving aside for online…
marketing mistakes

Marketing mistakes to avoid in 2018

Marketing connects your brand and products to customers. When it is properly thought out and skillfully developed, marketing creates awareness of your brand. It also helps consumers to understand the unique value of your products. Marketing mistakes can be costly…
marketing trends 2017

Marketing trends to look for in 2018

Now that fourth quarter is here, it is time to evaluate 2017 performance and look ahead to the marketing trends of 2018. Marketing trends to expect in 2018 Authenticity, diversity, and truth have become major themes in marketing, so expect…
id8 marketing agency _personal brand

Can a marketing agency build your personal brand?

Are leaders on their own when it comes to building a personal brand? Not necessarily. A marketing agency that has a strong handle on consumer preferences, content marketing, and social media can certainly help. Consumers are hungry for real; they…