Packaging Design

millennials coffee packaging

Coffee packaging to meet millennial demand

Our love affair with coffee has grown through the generations, and coffee packaging is evolving to become modern to mirror consumer preferences. Fading away are the simple brew-at-home ground coffees in a basic tin or bag. Younger generations demand new…
bright edgy tea design

The transformation of tea packaging design

Packaging design is really our cup of tea. We have designed packaging of all types, from coffee bags and seasonings to hair care products and take-out containers. And the best way to capture the consumer’s attention is a creative solution…
seafood packaging design

Seafood packaging: approachable and functional

Seafood packaging, like all food product packaging, must blend function with design. However, packaged seafood has its own unique challenges. The category can be intimidating to consumers, who may not feel comfortable deciding which variety to choose. Alternatively, they may…
packaging design spice rub

Ethnic food trends: spices, sauces, and rubs

Food trends constantly influence the flavors selected for packaged goods and restaurant menus.  Bland is definitely not allowed, so today’s chefs and product manufacturers are sourcing unique spices from around the globe. Innovation inspiration from ethnic spices Spices are one…
packaging design for pickles

Sweet, sour, and spicy: packaging for pickles

We are a specialized branding agency in the South that is passionate about packaging design. Have you ever put any thought into the sweet, sour, and spicy world of… pickles? We have! Foodies have been pickling cucumbers for thousands of…
packaging design_health

Gut health trend in 2018 – food labels that sell

Food labels influence buying choices. This is especially true in the health food industry. Millennials, with an estimated $1 trillion of buying power, are more perceptive than ever about purchases. They are shopping smarter while paying close attention to food…