MOTION GRAPHICS / GRAPHIC DESIGN INTERN

Date Posted: September 14, 2020 Seeking a motion and graphic design intern for id8, a young, growing branding agency in Marietta, Georgia. The office overlooks the fun Marietta Square. Join a collaborative team of caring and helpful people. id8 is offering an internship for the Fall 2020 semester and/or Spring 2021 semester to qualified students who will work closely with our designers on a range of interesting projects. We create strategic corporate branding, marketing materials, websites, and packaging. Interns must have knowledge of the Adobe Creative Suite including Photoshop, Illustrator, After Effects, Premiere, and InDesign as well as Microsoft Office

MARKETING ASSISTANT INTERN

Date Posted: September 14, 2020 Seeking a marketing intern for id8, a young, growing branding agency in Marietta, Georgia. id8 creates strategic corporate branding, marketing materials, websites, and packaging. The office overlooks the fun Marietta Square. Join a collaborative team of caring and helpful people. id8 is offering an internship for the Fall 2020 semester and/or Spring 2021 semester to qualified students who will work closely with our creative team on a range of interesting projects. This role will work directly with the id8 team and id8 clients to create a marketing plan and will project manage efforts to implement

GRAPHIC DESIGNER

Date Posted: October 29, 2020 We are looking for a talented designer to work with our creative team and clients. You will be responsible for the creation of design solutions across media and working with our creative director and project management team. Our work spans the breadth of brand expression, from brand identity to activations and marketing campaigns to websites. Strong visualization skills, along with a solid understanding of our clients’ business, the capability to simplify complex ideas and communicate them visually with impact, are essential. Ideally, you are in the Northwest Atlanta area. This mid to senior-level position will

id8 Hailed as Top B2B Company in Georgia by Clutch

Nowadays, it’s hard to keep up with all the trends available in the digital world. But it doesn’t have to be so difficult for you. At id8, we strive to stay ahead of these trends to help our clients’ businesses. Our team specializes in creating conceptual B2B brand experiences backed by strategic planning and excellent design.  Our incredible service is not just hearsay. This year, Clutch, a B2B platform, named us as a top advertising and marketing firm in Georgia! Clutch is a ratings and reviews site that helps different businesses connect with prospective customers. Their skilled analysts conduct client interviews

Activate your new brand identity

Building brand identity for your business is a methodical process. id8’s proven success in branding and high-end corporate rebranding includes three phases: 1. Discovery, 2. Creative, and 3. Activation. In discovery, we research the audience, the competition, the business, goals, personality, culture and current brand materials. In the creative phase, we take the research and start thinking about conceptual ideas to communicate the brand identity. Being a conceptually-driven firm, we believe the idea is critical to success. The third phase is Activate. We take the brand identity and gain an understanding of where the audience is start building brand visibility

Branding: Where should you start?

Branding involves more than a logo or an advertisement. Successful branding communicates brand values across every consumer touchpoint. This includes observations of culture, in-depth interviews, research, logo, sales materials, website, advertising, signage, on-site experience, and more. It is a detailed process and hard to get perspective from an inside vantage point. For a strong brand with longevity, collaborate with a specialized branding agency that can offer an outside perspective. Where should the branding process begin? Audit the brand for consistency A thorough review of the brand in all channels helps to see the brand holistically. We literally look at everything

Online video content boosts engagement

This article “Online Video Content Boosts Engagement” was originally written on August 29, 2016 and due to the increased popularity, the team at id8 went into the article to update the current state of video. The article has been updated as of July 12, 2020. 2020 has shown some great advances and changes and we wanted to make sure that if you are searching video, you can find current and helpful statistics for your organization.

Web design with WOW, part 2: Content and User Experience

Originally written in 2016, this article “Web design with Wow” remains valuable today and as of July 2020 been updated with new numbers for mobile and other specific information. Like we predicted, mobile usage has skyrocketed and it is important that your website is easy to use and read on a phone.   Does your website leave a lasting impression on your target audience? Are your web design and content at their very best? Most websites are forgettable. Many follow simple templates and provide only the most basic of information. Often, websites are born into the current design trend and

What comes first for manufacturers: branding or marketing?

To ensure a prosperous strategy in 2020 and beyond, there is absolutely no question about what comes first for manufacturers: branding. In fact, before manufacturers invest one more penny in marketing, it’s time to invest in the brand. Why? Because branding is at the core of everything you do. And if you have a rotten core, it negatively affects everything (and we do mean everything). Here’s a helpful guide that explains the differences between branding and marketing, and why investing in your brand is so important. What’s the difference between branding versus marketing (and what do hamburgers have to do