Search Results: social media

Social Media Secrets from 17 Marketing Gurus

Social Media Secrets from 17 Marketing Gurus

Techipedia recently posted a fantastic article compiling tips and tricks from leading Social Media experts. Here’s what they had to say: Shannon Paul Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs…
Google Plus: The Future of Social Media Marketing?

Google Plus: The Future of Social Media Marketing?

While Google Plus is still in its beta phase, the newest social media forum is already slated to give Facebook a run for its money. For now, the site is invitation only and loosely restricted. As it continues to roll…
Do You Hear What I Hear?

Do You Hear What I Hear?

  Is that song stuck in your head now? Sorry about that. But when you think of your business and the messages you are sending, through email, advertising, social media, and even imagery, is your point being made? Does your…
The Evolution of Web Design

The Evolution of Web Design

The internet has become so engrained in our day-to-day routines, that it almost seems impossible to remember life without it. While today’s savvy sites are mobile optimized and connected to social media, there was once a time when Google didn’t…

What is a brand audit? The definitive guide and a checklist

The marketplace is always evolving, and your brand should, too. Even the most brilliant brand can fail miserably if it is stale or is not implemented consistently across all customer touchpoints. An effective way to reveal weaknesses and identify opportunities…

Rebranding to Sell

Branding has always been — and always will be — an effective way to immediately impact value. It is a great way to increase the value of a business without changing your operations. When succession planning, a rebranding initiative within…