Search Results: social media

id8 team discusses branding in the board room

Branding 101: Know what you’re talking about in the board room

It’s cutthroat out there, and you need a strong brand to compete. Do you know how to convince the number crunchers and the board room to invest in your brand? Here’s what you need to know about branding to resonate…

Why Manufacturers Need Expert Branding

Manufacturing great products at a competitive price is a good start for creating a successful business, but it is not a complete business strategy. Your brand is equally important as your product performance and price points. Here are the top…

What comes first for manufacturers: branding or marketing?

To ensure a prosperous strategy in 2020 and beyond, there is absolutely no question about what comes first for manufacturers: branding. In fact, before manufacturers invest one more penny in marketing, it’s time to invest in the brand. Why? Because…
Dresdner Essenz

Dresdner Essenz

Tommy Nobis Center Infographic

Why infographics are good for your company’s health

Infographics are an effective way to convey a lot of complex information in an engaging way. Creating these visual representations of data is part art, part science. Holistically, infographics can be used to give your brand the boost it needs…
A manufacturer’s most valuable asset: You can feel it, but you can’t touch it

A manufacturer’s most valuable asset: You can feel it, but you can’t touch it

The manufacturing industry centers on creating tangible things, however the ultimate success of a manufacturer lies in the strength of their most valuable intangible asset: their brand. While intangible, a successful brand is designed to elicit strong, positive feelings about…